The Google Android phone has been experiencing incredible sales in the United States in the first quarter of 2010 and is expected to be giving Apple’s iPhone, the king of current smart phones, a real run for its money. Since iPhone is now limited by an exclusive deal to service provider AT&T, the saturation point may have been reached say many analysts across the tech sector. A retail research firm for the US market, NPD Group, has announced that it has seen Google’s Android operating system phones hit a full 28% of all sales in smart phones during 2010′s first three months and that if this continues, then it will also be on track to take aim at the company with the largest share of the market, Research in Motion (RIM). RIM’s popular Blackberry device now holds a full 36% of the market and iPhone has now sank to 21% of the market thanks to the Android rise in popularity.
Ezra Gottheil, an expert analyst employed by the Technology Business Research firm, has stated that people are now beginning to see the value in a new phone system, but this is not a pure indication of those same customers switching over or Android dominating the whole market any time soon. Experts in the tech industry feel that the increased competition will be good for consumers looking to purchase a smart phone who have been waiting for a lower price point before opting into the market. If the trend continues, Blackberry may be the device that loses market share.
